About Us
Why Virayo?
WE ARE DRIVEN
We don’t just pitch services — we’re in the trenches every day, continually honing our craft. We don’t believe in “good enough” — we aspire to excellence in all we do.
WE PRODUCE – EARLY AND OFTEN
We hit the ground running. Within hours of starting phase one of a project, we’ll pinpoint quickwins and identify key growth opportunities. We ensure client satisfaction throughout the entire life of the project.
WE ARE STRATEGIC PARTNERS
We are not an “outsourced vendor.” We are trusted advisors, immersing ourselves in our clients’ business to understand their challenges and consistently deliver search marketing campaigns that exceed expectations.
WE STAY SMALL, BUT THINK BIG
Google’s algorithm is becoming more complex, and the competition tougher than ever. For that reason, we only take on 1-2 new clients a month. This allows us to accelerate the onboarding process and start delivering results.
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Meet the team

Jarod
CEO

Robbie
Director of Marketing

Ryan
SEO Operations Manager

Jenny
Senior Content Manager

Jake
Account Manager

Erin
Senior SaaS Content Writer

Rita
Buisness Operations/HR
Our Process
We’ve built a proven five-step process for driving organic traffic for any industry: Discover, Plan, Position, Grow, Refine. Our process is dynamic and customized based on client data and industry challenges.
Our Process
We’ve built a proven five-step process for driving organic traffic for any industry: Discover, Plan, Position, Grow, Refine. Our process is dynamic and customized based on client data and industry challenges.
Discover
The first step is to learn everything we can about your business, customers, competitors, industry, and goals.
Plan
Once we have an in-depth understanding of your business, industry and competition, we begin formulating a comprehensive campaign strategy to meet top and bottom line objectives.
Position
We use insights from the Discover phase to make the technical and content updates needed for quick wins, and lay a solid foundation for your successful ongoing search strategy.
Grow
In this phase, we begin to execute our wider search strategy. We use content creation, link-building, influencer engagement, promotion, and on-site SEO to build authority, improve rankings, increase traffic, and drive online conversions.
Refine
Each month, we revisit our work and provide a report covering performance for a defined set of campaign KPIs – site health, keyword rankings, organic traffic, and conversion rates. We then use that data to drive ongoing strategy.
Ready to grow?
Schedule a free 1:1 strategy session with us. We'll unpack your current demand generation efforts, and discuss practical ways you can scale traffic and conversions in the next 60 days.
