3 High-Impact SEO Processes for SaaS Companies (With Case Studies)

3 High-Impact SEO Processes for SaaS Companies (With Case Studies)

Looking to drive more qualified traffic to your SaaS business? In this guide, we’ll walk step-by-step through three actionable SEO strategies that consistently help our SaaS clients rank higher and drive more qualified traffic, fast. For each strategy, we’ll cover the...

40+ SaaS Statistics to Guide Your Business in 2020

40+ SaaS Statistics to Guide Your Business in 2020

Fifteen years ago, the term software as a service (SaaS) was hardly used.  Today however, is a much different story. With an estimated 11,000 SaaS companies now operating worldwide,[1] growth in this sector has been exponential, and is expected to reach a staggering...

9 Inspirational SaaS Growth Stories

9 Inspirational SaaS Growth Stories

Starting a business is hard. Finding your first customers is even harder. Every day, companies with exciting products fail. Why? Many reasons. Mostly, its a failure to find leads and turn those leads into  paying customers. It’s hard to imagine successful companies...

How to Perform Keyword Research for an Existing Website

How to Perform Keyword Research for an Existing Website

Traffic. It's the lifeblood of any online business. Without it, generating leads and feeding the sales funnel is next to impossible. Ask any marketer how to get more traffic and you'll inevitably hear things like: Write more engaging content. Send more emails. Invest...

8 Critical Lifecycle Emails for Customer Onboarding

8 Critical Lifecycle Emails for Customer Onboarding

How often do you sign up to try a new product or service but never actually use it? Or use it one time and then forget all about it? The problem is only 2% of your visitors will actually convert to a free trial, and only 15-20% of those people will become a paying...

5 Action Items to Kickstart Your Email Automation Journey

5 Action Items to Kickstart Your Email Automation Journey

The way people live, learn, shop and buy has fundamentally changed forever. With so much information available online, consumers are now more educated than ever. Today, 60% of the sales cycle is over before a buyer steps foot in your door, or talks to a salesperson....

8 Legal Marketing Mistakes that Kill Growth (& How to Avoid Them)

8 Legal Marketing Mistakes that Kill Growth (& How to Avoid Them)

Marketing is the lifeblood of your law firm. Planning, building and executing an effective strategy will be the biggest driver of new traffic, leads AND cases to your law firm. In today's digital landscape there’s no shortage of marketing channels. With so many...